Cognition Capital is a “fee-only” registered investment advisor specializing in the management of equity portfolios for individuals, pension and profit sharing plans, and hedge funds.

Our mission is to outperform the market while preserving our clients’ capital.

We believe that, with an average annual return over the past five decades of around 12.6%, the US equities market remains one of the best available options for investors who want to achieve real, long-term growth of their capital.

Unfortunately, far too many investors underperform the market, despite the fact that they can easily match the market’s performance – with no additional “portfolio” risk and at little extra cost – simply by investing in a broad-based index fund.

Thanks to the availability of these funds, for most investors, the average market return should be considered the minimum acceptable return. Anyone who pays an advisor a fee to manage their investments – and if you own actively managed mutual funds you are paying advisory fees – ought to be outperforming the market averages in return for the extra risk and expense.

At Cognition Capital, we beat the market consistently for our clients, with returns that rank in the top 10% of our peer group, and we do it while always putting our clients’ interests ahead of our own.

If you’d like to know more about how “data-driven investing” works, call, write, or, if you prefer, read our book, Data Driven Investing – Professional Edition. Available at www.DataDrivenPublishing.com